Welcome to White Label Cosmetics

At whitelabelcosmetica.nl, we believe in the power of natural ingredients for radiant skin. We are a leading manufacturer of white label and private label cosmetics, specializing in developing high-quality, custom-made beauty products for businesses worldwide. With a strong focus on quality, innovation, and customer satisfaction, Be Pure Cosmetics offers a wide range of products, including facial care, hair care, body care, and pet care, all of which can be personalized with your brand. By using the latest technologies and carefully selected ingredients, Be Pure Cosmetics helps brands bring their own unique product lines to market, while meeting the highest standards in safety and sustainability.

We offer unique white label options

We provide innovative, tailor-made strategies that drive results and effectively enhance customer satisfaction.

Discover our natural products

Create your own brand with sustainable cosmetics of the highest quality.

Get to know our expertise
Our experts bring extensive knowledge and experience to consistently create top-quality products.

Excellent product development
We focus on developing natural and effective cosmetics that elevate skincare and meet the highest quality standards.

Innovative beauty products
Using cutting-edge formulas, we offer flexible, customized solutions that quickly respond to the needs of our clients.

Safety first
We integrate strict quality controls at every stage and protect your skin with our safe and effective formulas.

What is White Label?

White label cosmetics refers to products that are manufactured by one company and sold by other businesses under their own brand name. White label cosmetics come with many ready-to-use formulas. Instead of developing a completely new product from scratch, companies opt for white label products because they are already developed, tested, and manufactured.

Characteristics of white label cosmetics:

  • Ready for sale:
    The products are already manufactured and ready to be sold as soon as they are labeled with a brand. The company selling the product does not need to manage the production process themselves.

  • Customizable:
    Although the base formula has been developed, companies often have the option to make small adjustments—such as fragrance, color, or packaging—so the product aligns with their brand identity.

  • Cost and time savings:
    Developing your own product line can be time-consuming and expensive. White label cosmetics offer a more affordable and faster way to launch a brand without the full investment in development and production.

  • Wide range of options:
    Many types of cosmetics are available as white label products, including skincare, haircare, makeup, deodorants, and more. This allows businesses to offer a broad range of products without having to develop each category from scratch.

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Benefits of white label cosmetics:

  • Faster market launch:
    You can quickly launch your own brand without getting involved in product development.

  • Cost savings:
    The development, testing, and production costs are covered by the manufacturer, which means your brand doesn't need to invest heavily in these areas.

  • Quality and reliability:
    Since the products are usually created by experienced manufacturers, they often meet industry standards and guidelines, resulting in a high-quality product without needing in-depth knowledge of product development.

  • Branding flexibility:
    You can customize the branding and packaging so the product fits your brand identity and marketing strategy.

  • Lower risk:
    Since the product is already tested and produced, there’s a lower risk of production or quality issues.

Private Label

Start Your Own Private Label Cosmetics Line from Just 250 Units – No Large Minimum Orders Required

Have you always dreamed of launching your own private label cosmetics brand, but been discouraged by the high minimum order quantities from traditional manufacturers?

Good news: with us, you can start your own personal care line from as little as 250 units per product!

Private Label Cosmetics in Small Batches – Ideal for Starting Entrepreneurs
We specialize in producing private label cosmetics in small quantities. Perfect for emerging beauty brands, salons, influencers, or entrepreneurs who want to launch their own skincare line without taking big risks.

Choose from one of our high-quality base formulas and easily customize it with your preferred color, fragrance, and active ingredients. Prefer a unique, tailor-made formula? That’s possible too! Together, we’ll develop an exclusive recipe that fits your brand perfectly.

Full-Service Cosmetic Production – From Idea to Market-Ready Product
We offer complete guidance from A to Z, meaning we’ll support you through every stage of your private label journey:

✔️ Develop your own formula for a fixed price
✔️ Free PIF and CPNP registration according to EU regulations
✔️ Professional packaging advice and label/box design
✔️ Start from just 250 units per product, with transparent pricing agreed in advance